Removing the ability to opt-out of ad personalization based on your Reddit activity, except in select countries.

Reddit requires very little personal information, and we like it that way. Our advertisers instead rely on on-platform activity—what communities you join, leave, upvotes, downvotes, and other signals—to get an idea of what you might be interested in.

The vast majority of redditors will see no change to their ads on Reddit. For users who previously opted out of personalization based on Reddit activity, this change will not result in seeing more ads or sharing on-platform activity with advertisers. It does enable our models to better predict which ad may be most relevant to you.

edit: updated link to old.reddit.com

  • Midnight Wolf@lemmy.world
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    1 year ago

    Nah, word of mouth is powerful. I’ve been enjoying my time, and started to tell friends about it. Many are already bitching about reddit and their many poor decisions over the years, and at least in my social circle, others turn to me for what I use and recommend. I’m certain of course that there are many, many more like me.

    It doesn’t need to be a landslide, it just needs visibility with trusted friends using it to grow organically and easily.