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Comic strip of a ghost and a person with the American flag pasted on the head. The ghost repeats “Boo!” in the first three panels without getting any reaction, but when it in the fourth panel says “kg, cm, km, °C” the American gets scared and screams “AHHHH!!!”.
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I get what you’re saying, but only people who live in a country where (American) football is played would know how big a football field is.