Digg had 40 million unique users per month at its peak. Reddit reached this number on 2012 iirc, almost 2 years after the Digg Exodus. Google search terms are not that reliable for something like this, although they can clearly show trends
It spans May 1 2010 to December 31 2010; the 4.0 redesign launched August 25 of that year.
You can see searches for both sites spike at about that point in the graph - the 4.0 launch inspired a shitton of Digg traffic from people checking it out, and a shitton of Reddit traffic as the users left Digg.
So they were about equal, then Reddit went up and Digg down. The story you typically hear is that Digg was big and Reddit small.
Or is this search terms?
Digg had 40 million unique users per month at its peak. Reddit reached this number on 2012 iirc, almost 2 years after the Digg Exodus. Google search terms are not that reliable for something like this, although they can clearly show trends
Graph starts at 2010
Yes. So at the time they were about equal.
Graph also ends at 2010.
It spans May 1 2010 to December 31 2010; the 4.0 redesign launched August 25 of that year.
You can see searches for both sites spike at about that point in the graph - the 4.0 launch inspired a shitton of Digg traffic from people checking it out, and a shitton of Reddit traffic as the users left Digg.