I talked about the other posts to provide context. These are not unknown people and she is not the only one who gets compared to the turkish shooter.

The poster likely chose the korean shooter as counterpart, because she already garnered attention beforehand for her aesthetic. She is already relatively famous, so I don’t think it is surprising if somebody chose (and named) her over other, less known athletes. The poster also described her as “record-breaking” in the description, so I do not think it was the intention to make her look bad.

The korean shooter Yeji Kim became a (positive) meme first for her cyberpunk aesthetics, which many people found cool. Shortly after the turkish shooter Yusuf Dikeç also became a meme for his own, very different aesthetic.

Also there is a bunch of other memes in circulation that compare the turkish shooter with various other people, e.g. https://i.kym-cdn.com/photos/images/original/002/873/956/0f7.png

Just because you are comparing a woman and a man does not make it misogyny. This is basically just a crossover of two recent memes.